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Write Like You’d Be Introduced
Your email is a handshake in text
The Story
A Kuwait-based partner postponed reading a proposal until a revised email arrived: respectful greeting, clear subject, 5 lines total, and a closing that honored his time. He replied within the hour.
Cultural Principle
Formality signals respect; clarity signals competence. Together, they reduce risk for the reader.
Takeaway
Use a warm salutation (by name and title), one clear ask, bullet the essentials, and end with gratitude. Keep tone humble, confident, and brief.
To your cultural intelligence,
Taqua