The Story
In Manama, a junior associate had carried a mandate alone through August. When the partners returned in September, the visiting team addressed only the senior names. The client's side did not. They kept referring questions back to the person who had been there through the quiet weeks.

Cultural Principle
In the Gulf, continuity carries weight. Whoever stayed through the months when nothing moved often holds the relationship's memory, whatever the title on the file says.

Takeaway
When you re-enter a room, find out who kept it warm. Address them by name, and early.

With insight,
Taqua