The Story
In Dubai, after every meeting, a consultant sent a one-paragraph recap plus a short Arabic courtesy line. It took 90 seconds. Within a month, he became “the easy one to work with.”

Cultural Principle
Service is status. Thoughtful extras become your brand.

Takeaway
Choose one consistent “extra”: recap, resource, introduction, or courtesy line. Make it repeatable, and sincere.

Warmly,
Taqua