The Story
In Riyadh, a senior partner returned to a matter parked in June and found her counterpart responsive but noncommittal. She assumed the file had cooled. It had not. The chairman was still abroad, and nobody intended to decide in his absence. She adjusted her timeline rather than her pitch.

Cultural Principle
In the Gulf, a season returns in layers. Offices fill before authority does, and a courteous non-answer often means the person who decides is not yet in the room.

Takeaway
Before you read a delay as disinterest, find out who is back. A timeline is easier to adjust than trust is to rebuild.

Until tomorrow,
Taqua