The Story
In Kuwait, in the middle of a heavy week, a relationship manager learned that a client's mother had passed away. She had four meetings that evening. She moved them, went to the family's condolence gathering, stayed a short while, and said very little. He did not mention it that night. At their next meeting, weeks later, he mentioned it first, before anything else.
Cultural Principle
In the Gulf, presence at a time of grief is remembered long after the business of that week is forgotten. Condolences are offered in person, briefly, and without agenda.
Takeaway
When it matters, go. Keep the visit short, keep your words few, and let your presence carry what you came to say.
In stillness,
Taqua
